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Professor Chris PreistBSc, MSc

Professor of Sustainability & Computer Systems

Chris Preist

Professor Chris PreistBSc, MSc

Professor of Sustainability & Computer Systems

Member of

Research interests

The main focus of my research currently is on the following:

  • The application of digital technology (particularly social computing and mobile technology) to engage communities around environmental and social sustainability.
  • The role of gamification techniques and social norm theories in such engagement (and, more broadly, in crowdsourcing and citizen science), and the analysis of the interaction between competitive and contributional motivations of participants.
  • Environmental impact of digital technology, and more broadly consumer electronic goods. Particularly the understanding of user behaviour and how this affects such impacts. The role of interface design on influencing user behaviour with regard to environmental impacts.
  • Life Cycle Assessment techniques applied to end-to-end digital products and services. Representation of uncertainty within such analyses, particularly with regard to user choices and behaviour in the system.

My secondary interests are:

  • The integration of life cycle analysis and carbon footprinting techniques into broader systemic models of sustainability impact.
  • Agent-based simulation of socio-economic systems, particularly those with environmental implications, (For example, tragedy-of-the-commons problems) and exploration of the impact of alternative social and economic interventions in such systems.
  • The role of computer technology within the wider socio-technical systems emerging to address climate change and other sustainability issues.
  • The interplay between technology innovation, business models and sustainability impacts, particularly in the commercial publishing industry.

Structured keywords and research groupings

  • International Development
  • Cabot Institute City Futures Research
  • Cabot Institute Low Carbon Energy Research

View research connections

Postal address:
Merchant Venturers Building
Woodland Road
Clifton
Bristol
United Kingdom

Selected research outputs

  1. Published

    Using Crowdsourcing to Support Pro-Environmental Community Activism

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  2. Published

    Normification: Using Crowdsourced Data to Affect Third-Party Change

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  3. In preparation

    Modeling and assessing variability in Use Phase Energy of online multimedia services

    Research output: Working paperWorking paper and Preprints

  4. Published

    A Model for Green Design of Online News Media Services

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  5. Published

    Energy Use in the Media Cloud

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  6. Published

    ICT4Adaptation: ICT for Climate Change Adaptation

    Research output: Book/ReportOther report

View all (38) »

Selected research projects

  1. Digital Green Doors

    Project: Research

View all (5) »